Indian Americans are an advertiser’s dream demographic segment — a high-earning and high-spending consumer group that lives in urban areas.
A compelling editorial product, The American Bazaar is a must-read for a significant section of the Indian American population. Officially launched in February 2013, it is also one of the fastest-growing Indian American news sources. It is the perfect platform for advertisers to reach out to this ethnic group.
The American Bazaar is currently the top ranking Indo-American news portal with a US Alexa ranking of 27,253 and Global Ranking of 56,424 that is way ahead of India West, our immediate competitor who is ranked 63,167 in the US.
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