Features video montage from all three Dhoom series.
By Prabhav Hiremath
MUMBAI: Tata Young, Aishwarya Rai Bachchan and Katrina Kaif have all shook to the beats of Dhoom Machale in Dhoom I, 2 and 3 series, respectively. Now Saba Azad, actor, singer, dancer, theatre producer, will take the anthem ahead, when Yash Raj Films releases an all new scintillating version of iconic Dhoom Machale.
The unique feature of the music video is the video montage of the stars from all three Dhoom series; meaning Aamir Khan, Katrina Kaif, Hrithik Roshan, Aishwarya Rai Bachchan, John Abraham, Bipasha Basu, Abhishek Bachchan and Uday Chopra, will feature in one video.
“I’m super excited to take a crack at such a huge hit that amazing singers like Sunidhi Chauhan and Vishal Dadlani have sung before, it’s a privilege to feature in the video alongside Bollywood’s biggest name,” says Azad.
Online jewellery hub, caratlane.com, will be the brand association with this new anthem. Calvin John, VP, caratlane.com is of the view that such an association is an opportunity to showcase what the store has to offer for urban Indian women – chic jewellery along with its pioneering way to shop – ‘Try at Home.’
The track has been composed by singer and musician Raghav Sachar, who plays over 32 musical instruments. The hit franchise, directed by Adil Shaikh, is a mixture of R&B, whistle tones, and rap with entirely fresh avatar of the chartbuster. Shaikh has to his credits hit choreographies from movies ‘Bachna Ae Hasino’ and ‘Go Goa Gone’.
Tata Young’s Dhoom Dhoom (2004) proved to be the Thai singer’s most successful single ever in India, topping the charts, several weeks to months from August 2004 to late 2005, and also in many other Asian countries like Thailand, Singapore, Malaysia and Indonesia.
The funky new anthem premieres exclusively on YRF’s YouTube Channel, as a part of Christmas celebrations.
To contact the author, email to editor@americanbazaaronline.com