White House launches Messenger Bot, you can now message President Obama on Facebook

Each day Obama will read 10 messages from the citizen.

AB WireObama

Now, you can send private messages to President Obama through the White House’s Facebook page.

The White House on Wednesday has released a Facebook Messenger bot that allows users to send messages to the US president.

In a blog post, White House Chief Digital official Jason Goldman said that the Facebook bot represents “a first of its kind for any government the world over.”

Facebook introduced ‘bot’ in 2015 that let brands or organisations build a mini-app, dubbed bot, that are integrated within the Messenger. The bot allow users an ease to converse with such organisations or brands, by searching their name in the app.

The new feature relies on a chatbot that stimulates a conversation but doesn’t directly respond to the question. Instead, it guides users through sending feedback to the administration.

Users hoping to sent the President a note will need to head to Facebook.com/WhiteHouse or find the White House on the Messenger app to start a thread with the President’s new chat bot. You’ll be asked to enter your message, confirm the text and then add your contact information.

The message will first pass through the Office of Presidential Correspondence, the department which will collect and filter out 10 messages from the citizen, which Obama will read each day.

“Our goal is to meet people where they are. It’s why the President launched his own Twitter account and the First Lady is on Snapchat, It’s about creating opportunities for people to engage with their government in new and accessible ways, using the same technologies we already rely on in our daily lives,” wrote Goldman.

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